TOEIC ETS

To: All Branch Managers From: Fran Corliss Subject: Survey results on mobile banking Date: April 7 Hello all, Ogden Bank recently conducted a survey of its customers concerning mobile banking. Here are some key takeaways. Over 95 percent of our customers own a mobile device. However, although interest in mobile banking is high, only 39 percent of our customers use our application. Some customers cite security concerns (23 percent), but a majority (78 percent) say that they simply do not think the app works well. A mandatory meeting for all branch managers will be held at our headquarters on April 12 at 4:00 P.M. to brainstorm strategies for responding to this challenge. Best, Fran Corliss Director of Mobile Banking, Ogden Bank ========== Boost for Mobile Banking By Edward Panzius FLEMINGTON (May 25)-Ogden Bank has rolled out major improvements to its mobile banking application. It has expanded the variety of tasks that can be accomplished through the app and made it much easier to use. ”Many of our account holders have been frustrated in the past by a clunky, limited app," said Alys DeFreese, manager of the Flemington branch of Ogden Bank. "They can now do just about any task with the app that they could over the phone or by visiting a branch in person. This is just another example of how we support our customers in any way we can.” According to Ms. DeFreese, in the few weeks since the upgrade, 20 percent of account holders have switched to depositing checks and paying bills online. She anticipates that number will rise as more customers learn about the easy-to-use app. ”The convenience made a big difference for me," said account holder Yair Baum. Another customer, Maria Reed, added, "I appreciate the flexibility of being able to do my banking whenever and wherever I want.

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